“Not so fresh” headline February 9, 2010
Posted by JoAds in Advertisements.Tags: 2010, Copycat, Food and beverages, Jordan, Print Ads
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Published : Feb 6, 2010 (Al-Mumtaz)
Published Apr 28, 2009 (Via Adblogarabia)
Bario, new product launch January 14, 2010
Posted by JoAds in Advertisements, News.Tags: 2010, Campaigns, Food and beverages, KSA, Pepsi
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Pepsi launched it’s new non-alcoholic malt beverage (Bario) in the Jordanian market recently. It was launched last summer in the gulf region, ( Saudi market in particular) using the same regional campaign.
What is really noticeable is that the glass was removed from the main ad in Jordan and used instead as a small icon in the newspaper strip.
And in the tag line – 3eesh moodak (Live your mood) – the word (Mood) happens to be the name of a rival local product. Unlucky coincidence.
Bario Print (Jordan)
Bario Print (Jordan)
Bario (KSA) ,ameinfo.com
Mood malt drink
A Heavy meal, Literally January 1, 2010
Posted by JoAds in Advertisements.Tags: Creative, FMCG, Food and beverages, Media, Outdoor
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“Nabil burger, heavy in it’s size”
A creative media application for Nabil Burger at the 7th circle, but oops! associating fast food and burgers with extra weight is not the best thing that would appeal to consumers.
